As an Engineer-turned-Marketer¹, I find this Dilbert strip especially funny.
You see, engineers are all like, “We invent stuff and are super smart and you marketers are just dumb and lie all the time”; marketers, on the other hand, are trying to close the gap between the products produced by the self-proclaimed super intelligent engineers and the apparently idiot customers who don’t realize the obviousness of the engineers’ fantabulous solutions.
As a marketer, let me ask you this: if your product/solution is so incredible, then how come no one’s buying it? Ah, the better mousetrap fallacy.
As a technology marketer, I just sit in the middle and laugh at both sides, and at myself.
¹ and also as someone with an interest in archaeology, civilization, and technology
What do *you* think?