Blog Archives

Book Report: Co-Create

“So how do you get on the radar of someone who may not even be in the market for the value you offer? The only strategy you can actually control at this point is to ‘listen louder’ to identify when

Tagged with: , , , , , , , , , ,
Posted in Books, Leadership, Marketing

So I started a company.

This morning I officially launched my new marketing agency, Cromulent Marketing.

Tagged with: ,
Posted in Marketing

Book Report: The Confidence Game

“After reading this chapter, you will be intrigued by all of these forays with exceptionalism. But you will remain convinced that you, personally, have already properly taken them into consideration. Your present understanding of yourself and of the world around

Tagged with: , , , , , , , , , , , , , , , , , , , , , , ,
Posted in Books, Everything, Math and Science

Book Report: Lost Science

Ferguson has really done a tremendous job researching her subjects and bringing them to life, including enough detail to make things very vivid without overwhelming the reader, and putting everything into context by explaining the focal scientist’s contemporaries, political environment,

Tagged with: , , , , , , , , , , , , , ,
Posted in Books, Everything, Math and Science

Doomed from Inception: The Horizon 2 Gap in the Real World

In case you’re not familiar with The Three Horizons Model of portfolio management, and how it maps to the Growth/Materiality Matrix, here’s a crash course: Horizon 1 refers to current businesses that generate today’s cash flow; investments made here are expected to

Tagged with: , , , , , , , , ,
Posted in Management, Marketing

Book Report: Natural Born Heroes

“For most of human history, the art of the hero wasn’t left up to chance; it was a multidisciplinary endeavor devoted to optimal nutrition, physical self-mastery, and mental conditioning. The hero’s skills were studied, practiced, and perfected, then passed along

Tagged with: , , , , , , , , , , , , , , , , , ,
Posted in Books, Everything, Sports

Book Report: Mindware

“Society pays dearly for all the experiments it could have conducted but didn’t. Hundreds of thousands of people have died, millions of crimes have been committed, and billions of dollars have been wasted because people have bulled ahead on their

Tagged with: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Posted in Books, Everything, Leadership, Math and Science

Enter your email address and get posts delivered straight to your inbox.

Archives