Blog Archives

Book Report: Zone to Win

“Each zone has its own distinctive dynamics—one for revenue performance in the current year, one for productivity initiatives to foster and fuel that that performance, one for incubating future innovations, and one for taking such innovations to scale. Each zone

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Posted in Books, Leadership, Management

Book Report: Co-Create

“So how do you get on the radar of someone who may not even be in the market for the value you offer? The only strategy you can actually control at this point is to ‘listen louder’ to identify when

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Posted in Books, Leadership, Marketing

Book Report: The Confidence Game

“After reading this chapter, you will be intrigued by all of these forays with exceptionalism. But you will remain convinced that you, personally, have already properly taken them into consideration. Your present understanding of yourself and of the world around

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Posted in Books, Everything, Math and Science

Book Report: Lost Science

Ferguson has really done a tremendous job researching her subjects and bringing them to life, including enough detail to make things very vivid without overwhelming the reader, and putting everything into context by explaining the focal scientist’s contemporaries, political environment,

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Posted in Books, Everything, Math and Science

Book Report: Natural Born Heroes

“For most of human history, the art of the hero wasn’t left up to chance; it was a multidisciplinary endeavor devoted to optimal nutrition, physical self-mastery, and mental conditioning. The hero’s skills were studied, practiced, and perfected, then passed along

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Posted in Books, Everything, Sports

Book Report: Mindware

“Society pays dearly for all the experiments it could have conducted but didn’t. Hundreds of thousands of people have died, millions of crimes have been committed, and billions of dollars have been wasted because people have bulled ahead on their

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Posted in Books, Everything, Leadership, Math and Science

Book Report: Escape Velocity

“What if there is some hidden force that is working against your best efforts? What if this force is operating inside your own company, with the full support of your executive team, your board of directors, your investors, and indeed

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Posted in Books, Everything, Leadership, Management

Book Report: A Higher Loyalty

“In that moment, something hit me: It’s just us. I always thought that in this place there would be somebody better, but it’s just this group of people – including me – trying to figure stuff out. I didn’t mean

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Posted in Books, Leadership

Book Report: Microstyle

“So, how do you pack a lot of meaning into a little message? You don’t. That’s the first lesson of microstyle. A message isn’t a treasure chest full of meaning. It’s more like a key that opens doors. A message

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Posted in Advertising, Books, Everything, Marketing

Book Report: The Inner Lives of Markets

“Markets are a means of resource allocation, and often a really effective one at that. But they’re not good for everything – or at least not without a lot of engineering and tweaking. That’s something both free-market advocates, as well

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Posted in Books, Everything, Marketing, Math and Science

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