You Win Some, You Lose Some

Our VP of Product Management said something to the effect of, “This is a great idea, Lee!”…and he couldn’t have been more supportive in his tone.

baseball-player-pitcher-ball-163487In September (or October) of 2010, at one of our quarterly marketing offsite meetings, I pitched an idea.

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Posted in Leadership, Marketing

Book Report: The Only Rule Is It Has To Work

the-only-rule-is-it-has-to-work“This was the ugly part of the stats-vs.-tradition debate in baseball: Rather than a conversation about the best way to make baseball decisions, it had become an argument, in which it increasingly felt as if the purpose was to score points by humiliating one’s opponent. So far as I could tell, nobody had ever changed his mind about anything in an argument. Dale Carnegie was way ahead of me: ‘If you tell them they are wrong,’ he wrote, ‘do you make them want to agree with you? Never! For you have struck a direct blow at their intelligence, judgment, pride and self respect. That will make them want to strike back. But it will never make them want to change their minds. If you are going to prove anything, do it so subtly that no one will feel that you are doing it.'” (The Only Rule Is It Has To Work)

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Posted in Books, Everything, Leadership, Management, Math and Science, Sports

The Story Behind (Another) Video

A while back, I told the story behind Sandvine’s most popular corporate video. The goal of that video was to show prospective customers – who already know what Sandvine does – why they should choose Sandvine as their solution vendor.

This time around, I figured I’d go behind-the-scenes of an entirely different kind of video: one that seeks to highlight and explain a technical differentiator.

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Posted in Marketing

Book Report: The Hard Thing About Hard Things

hard-thing-about-hard-things“Nobody cares. And they are right not to care. A great reason for failing won’t preserve one dollar for your investors, won’t save one employee’s job, or get you one new customer. It especially won’t make you feel one bit better when you shut down your company and declare bankruptcy. All the mental energy you use to elaborate your misery would be far better used trying to find the one seemingly impossible way out of your current mess.” (The Hard Thing About Hard Things)

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Posted in Books, Everything, Leadership, Management

Book Report: The Lean Startup

lean-startup-and-process“All these activities in a well-run traditional organization offer incremental benefit for incremental effort. As long as we are executing the plan well, hard work yields results. However, these tools for product improvement do not work the same way for startups. If you are building the wrong thing, optimizing the product or its marketing will not yield significant results. A startup has to measure progress against a high bar: evidence that a sustainable business can be built around its products or services. That’s a standard that can be assessed only if a startup has made clear, tangible predictions ahead of time.” (The Lean Startup)

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Posted in Books, Everything, Management

Freelance, ho!

As luck would have it, I’d scored my first freelance gig by doing nothing and then having a five minute conversation. But here’s the twist: this industry was completely new to me, and the nature of the project and subject matter only had a passing resemblance to anything I’d addressed before.

A couple of weeks ago I did my first freelance gig; it was a neat experience, so I figured why not write a bit about it?

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Posted in Careers, Everything

Book Report: Weapons of Math Destruction

weaponsmath-r4-6-06“Predictive models are, increasingly, the tools we will be relying on to run our institutions, deploy our resources, and manage our lives. But … these models are constructed not just from data but from the choices we make about which data to pay attention to – and which to leave out. These choices are not just about logistics, profits, and efficiency. They are fundamentally moral. If we back away from them and treat mathematical models as a neutral and inevitable force, like the weather or the tide, we abdicate our responsibility.” (Weapons of Math Destruction)

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Posted in Books, Everything, Math and Science

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