Blog Archives

Book Report: Co-Create

“So how do you get on the radar of someone who may not even be in the market for the value you offer? The only strategy you can actually control at this point is to ‘listen louder’ to identify when

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Posted in Books, Leadership, Marketing

The Problem of Prognostication

“By 1930, naval arms limitation treaties were in effect, the Great Depression was underway, and the defense planning standard said ‘no war for ten years.’ Nine years later World War II had begun.” – Lin Wells I’m sure we’ve all

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Posted in Leadership

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