“So how do you get on the radar of someone who may not even be in the market for the value you offer? The only strategy you can actually control at this point is to ‘listen louder’ to identify when…
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Book Report: Co-Create
Tagged with: agility, Co-Create, customers, David Nour, Messaging Guide, metrics, partners, passion, Peter Drucker, relationships, transformation
Posted in Books, Leadership, Marketing
Posted in Books, Leadership, Marketing
The Problem of Prognostication
“By 1930, naval arms limitation treaties were in effect, the Great Depression was underway, and the defense planning standard said ‘no war for ten years.’ Nine years later World War II had begun.” – Lin Wells I’m sure we’ve all…
Tagged with: adaptability, agility, Dick Cheney, Donald Rumsfeld, George W. Bush, Lin Wells, Obliquity, prediction, Success and Luck, Superforecasting, The HEAD Game, uncertainty
Posted in Leadership
Posted in Leadership
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