Blog Archives

Strategic Marketing: Demand Generation and Revenue Operations, with Vidyard

“The first stage of the marketing funnel is denial.” – Tyler Lessard Tyler Lessard and Joe Gelata of Vidyard presented to a packed house at this month’s Strategic Marketing P2P. Their topic: Demand Generation and Revenue Operations. Vidyard have justifiably

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Posted in Marketing

How to define and dominate your billion dollar category

For anything truly innovative and new, the category has to start from nothing and grow into something. [Mark Organ, formerly co-founder and CEO of Eloqua and now co-founder and CEO of Influitive, recently joined us to share his ideas about

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Posted in Marketing

Strategic Marketing: Business Generation in 2015

With today being the third Tuesday of the month, it was time once again for Communitech’s Strategic Marketing P2P group to meet up. Today, we were privileged to hear from three local tech execs on trends they see approaching and

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Posted in Marketing

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