Blog Archives

Looking Back on Planning Ahead: 2012-Lee Edition

I was clearing out some boxes this weekend, basically tossing papers and things from my previous career, and I came across a neat little blast from the past. In 2012, a few months after becoming the manager of the Product

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Posted in Careers, Everything, Leadership, Management

A Morning with Deloitte: TMT Predictions 2018

  On the recommendation of my former colleague Dan Deeth, I spent this morning down at the Tannery listening to Deloitte’s Duncan Stewart (@dunstewart) prognosticate on Technology, Media, and Telecommunications. Dan was unable to attend, as he was in Barcelona this

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Posted in Everything, Math and Science

Strategic Marketing: An Introduction to Brand Journalism with Anthony Reinhart

“Brand journalism is storytelling meant to draw readers to a company’s field of expertise, without laying on the hard sell.” – Ira Basen Today’s Strategic Marketing Peer-to-Peer session was presented by Anthony (Tony) Reinhart. He’s Director, Editorial Strategy at Communitech,

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Posted in Marketing

Panelizing: Marketing Metrics and ROI

This morning, along with Cam Davies and Heather Hennessy, I was on a panel discussing marketing metrics and return on investment. This session was with the Strategic Marketing P2P group hosted by Communitech. We each had 15ish minutes to present our thoughts

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Posted in Marketing

How I made an impact

I turned and asked, “What do you think I can work on that will truly make an impact?” In the summer of 2008, I was sharing a cab in Las Vegas with one of our Sales VPs, as we both

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Posted in Careers, Leadership, Marketing

Panelizing at the Canadian ISP Summit

On Tuesday, I participated in a panel at the Canadian ISP Summit in downtown Toronto. The summit is run by the Canadian Network Operators Consortium (CNOC), and brings together Internet service providers large and small from across the country to

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Posted in Marketing

Lessons in data-driven public relations

Yesterday I attended a Communitech session within the PR & Communications P2P group; Dan Deeth, a friend and colleague of mine, shared his insight into data-driven public relations. And Dan knows a thing or two about the subject: he’s a regular

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Posted in Marketing

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