“Nobody cares. And they are right not to care. A great reason for failing won’t preserve one dollar for your investors, won’t save one employee’s job, or get you one new customer. It especially won’t make you feel one bit…
“Nobody cares. And they are right not to care. A great reason for failing won’t preserve one dollar for your investors, won’t save one employee’s job, or get you one new customer. It especially won’t make you feel one bit…
“This book is about discovering your unique identity as an organization and being able to express that in a simple and compelling way. It is about revealing what it is about you that makes you uniquely remarkable at your very…
In Obliquity, John Kay says: “An old story tells of a visitor who encounters three stonemasons working on a medieval cathedral, and asks each what he is doing. ‘I am cutting this stone to shape,’ says the first, describing his basic…
“For most people, language is functional rather than being an end in itself. For me, it’s the people that are the end; language is just a tool to reach them, a means to an end. But it’s not enough to simply stand there and marvel at…