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Book Report: Lessons from the Top

“All successful leadership stories involve three parts.  First, the leader has to explain ‘Who am I?’, as a person. Then he or she outlines ‘Who are we?’ as a group to followers or potential followers.  Finally the leader tells us

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Posted in Advertising, Books, Leadership, Marketing

Changing yourself, as a leader

“Leadership means change.  If everything is fine just the way it is, you don’t need change and you don’t need leaders to help you do it.  But…many individual leaders find it hard to change themselves, or even to recognize that

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Posted in Leadership

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