What do you do if you’re a pro sports team and your mascot looks like something out of nightmare and has the unfortunate tendency to frighten children? Assuming that you decide to make a change, there might be a temptation…
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A mascot makeover
Tagged with: mascots, New Orleans Pelicans, Pierre the Pelican, public relations, Toronto Raptors
Posted in Marketing, Sports
Posted in Marketing, Sports
| How Your Brand Can S… on The Third Age of Marketin… | |
| Book Review: Brainia… on Book Report: Brainiac | |
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| Book Report: Zone to… on Doomed from Inception: The Hor… |
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