Blog Archives

10 common hiring mistakes

Sure, I’d welcome to the team a Computer Engineer with great communications skills, but STEM grads aren’t especially known as clear communicators. Yesterday I read an article called “What High-Quality Job Candidates Look for in a Company.” The piece contrasts the job and

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Posted in Careers, Management

Panelizing: Marketing Metrics and ROI

This morning, along with Cam Davies and Heather Hennessy, I was on a panel discussing marketing metrics and return on investment. This session was with the Strategic Marketing P2P group hosted by Communitech. We each had 15ish minutes to present our thoughts

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Posted in Marketing

Fun with advertising: you’ll laugh, you’ll cry, you’ll be shocked, you’ll be confused

Now that Christmas is out of the way for another year, we can get back to what’s really important: advertising! It  might not have come across yet, but I take quite a passionate interest in advertising: the good, the bad,

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Posted in Advertising, Marketing

Choose your own adventure: prisoner or pioneer

“Every time you are tempted to react in the same old way, ask if you want to be a prisoner of the past or a pioneer of the future.” – Deepak Chopra My wife spent last week in San Francisco

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Posted in Leadership, Management

Book Report: Brilliant Blunders

“How could a man of such intellectual powers as Kelvin be so sure that he was right even when he was dead wrong?  Like all humans, Kelvin still had to use the hardware between his ears – his brain –

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Posted in Books, Math and Science

Book Report: The Reason I Jump

“For a long time I’ve been wondering why us people with autism can’t talk properly.  I can never say what I really want to.  Instead, verbal junk that hasn’t got anything to do with anything comes pouring out of my

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Posted in Books, Everything

Book Report: Scatter, Adapt, and Remember

“If we’ve learned anything from the survivors among our ancestors, it’s that staying put and fighting change are not good tactics if we want to live.  Survivors range over vast regions.  If they encounter adversity in one environment, they try

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Posted in Books, Math and Science

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