“Each zone has its own distinctive dynamics—one for revenue performance in the current year, one for productivity initiatives to foster and fuel that that performance, one for incubating future innovations, and one for taking such innovations to scale. Each zone…
Blog Archives
What’s in a name? A curiously long post about naming things.
I cannot stress this point enough: everything needs a name! And everything will get a name, whether consciously (i.e., thought went into it) or not (i.e., whatever term happened to pop into someone’s head when he entered it into a…
Tagged with: decision-making, differentiation, hierarchies, IANAL, models, naming, product management, product marketing, QualityGuard, SandScript, Sandvine, technology
Posted in Everything, Leadership, Marketing
Posted in Everything, Leadership, Marketing
Strategic Marketing: Greasing the friction between sales and marketing
“At start-ups, sales and marketing are kind’ve the same thing – you have to find people who want your product and exchange money for that product. Start-ups are geared towards getting sales done, because you need revenue. Somewhere along the…
Tagged with: 4Ps, Bill Scott, Bryan Peters, Cam Davies, Chris Gerrie, collaboration, Communitech, fisticuffs, George Tsintzouras, Jeff McDowell, Miovision, outside-in, product management, Product Management P2P, roadmaps, Saj Jamal, Strategic Marketing P2P
Posted in Marketing
Posted in Marketing
Growing your career with the adjacent possible
Just because you don’t know where you’re ultimately going doesn’t mean you can’t start poking around. I didn’t know where I was going, but it was no accident that I’ve arrived. I started my career in technology as a “Quality Assurance…
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| Book Report: Zone to… on Doomed from Inception: The Hor… |
Leadership, Marketing...and Everything 