I worry that we’re overlooking opportunities in other markets. Perhaps our products and solutions are well-suited to markets we’ve never explored. I recently tweeted out an article I found that talks about What B2B CMOs Will Face Tomorrow. That article…
Tagged with: B2B
, Golden Rule of Leadership
, lead scoring
, marketing automation
, return on effort
, return on energy
Posted in Leadership
“Better” is what it’s all about, ultimately: doing your job more effectively, so you can make the biggest possible positive impact.
The same approach applies to most tasks in the workplace: you can dawdle and let a task take as long as you want to give/waste, to fill your day, or you can blast through it in the shortest time possible.
You should request, look for, and create more opportunities and projects. If you’re truly committed, then to do more you’re going to need to work more as well: get in early, stay late, pop in on weekends, work from home.
“How can I be more effective?” and “How can I get better at X?” are questions I get asked from time-to-time. I’ve at least somewhat addressed the first question before, and now it’s time to visit the second. Let’s say you want…
You can exhaust yourself just keeping up with your inbox, and you won’t make a big difference. [This post is part of a series on increasing your effective productivity. The introductory post is My Strategies for Maximizing Impact] In the first…
I’ve had a lot of conversations lately about productivity. The conversations have started in a few different ways (e.g., “How can we get the biggest return on marketing?”, “I’m having trouble deciding what to work on.”, “I have too much on…