Blog Archives

Lessons in data-driven public relations

Yesterday I attended a Communitech session within the PR & Communications P2P group; Dan Deeth, a friend and colleague of mine, shared his insight into data-driven public relations. And Dan knows a thing or two about the subject: he’s a regular

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Posted in Marketing

A reputation is a tricky thing

“Reputation is like a sort of armor, or a weapon you can brandish if need be.” – Kvothe “Everyone knows a man’s reputation except the man himself.” – Sleat In an online world that keeps a complete and indefinite history

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Posted in Advertising, Careers, Everything, Marketing

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