A friend/former colleague of mine is starting a company, and from the outset he wants to codify values by which the organization will be run. After drafting a proposed set of values and principles, he reached out to a few…
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Contributing to Company Values
Tagged with: accountability, Agilicus, bike-shedding, change, conversations, decision-making, discipline, hierarchy, just enough process, meetings, micromanagement, prioritization, return on energy, values
Posted in Everything, Leadership, Management
Posted in Everything, Leadership, Management
What keeps me up at night, as a B2B technology marketer
I worry that we’re overlooking opportunities in other markets. Perhaps our products and solutions are well-suited to markets we’ve never explored. I recently tweeted out an article I found that talks about What B2B CMOs Will Face Tomorrow. That article…
Tagged with: B2B, CMO, Golden Rule of Leadership, lead scoring, marketing automation, Marketo, productivity, return on effort, return on energy, teams, worries
Posted in Leadership, Management, Marketing
Posted in Leadership, Management, Marketing
Maximize Your Impact: Get the Best Return on Energy
[This post is part of a series on increasing your effective productivity. The introductory post is My Strategies for Maximizing Impact] In the first post of this series, I said that my strategies can be captured as: Work on the things that…
Tagged with: impact, optimization, return on energy, scalability, strategies, think big, time management, vision
Posted in Careers, Leadership, Management
Posted in Careers, Leadership, Management
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Leadership, Marketing...and Everything 