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Contributing to Company Values

A friend/former colleague of mine is starting a company, and from the outset he wants to codify values by which the organization will be run. After drafting a proposed set of values and principles, he reached out to a few

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Posted in Everything, Leadership, Management

What keeps me up at night, as a B2B technology marketer

I worry that we’re overlooking opportunities in other markets. Perhaps our products and solutions are well-suited to markets we’ve never explored. I recently tweeted out an article I found that talks about What B2B CMOs Will Face Tomorrow. That article

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Posted in Leadership, Management, Marketing

Maximize Your Impact: Get the Best Return on Energy

[This post is part of a series on increasing your effective productivity. The introductory post is My Strategies for Maximizing Impact] In the first post of this series, I said that my strategies can be captured as: Work on the things that

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Posted in Careers, Leadership, Management

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