Blog Archives

Book Report: The Hard Thing About Hard Things

“Nobody cares. And they are right not to care. A great reason for failing won’t preserve one dollar for your investors, won’t save one employee’s job, or get you one new customer. It especially won’t make you feel one bit

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Posted in Books, Everything, Leadership, Management

The Troll-Haunted World

It takes some pretty big news to jump ahead of an acquisition in terms of priority and urgency, so it was obvious that something significant was afoot. I presume by now that you’ve read, Trolled: How Sandvine wound up on the

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Posted in Everything, Leadership, Marketing

One Month In

On December 15th, 2017, I finished a long chapter; that day marked the end of a thirteen-year spell at Sandvine. In my time with the company, we’d gone from scrappy little startup with next to no revenue to the global

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Posted in Careers, Everything

Exit, Stage Right

“When you come to a fork in the road, take it.” – Yogi Berra On December 21st, 2004, I joined Sandvine, a Canadian tech company headquartered in Waterloo, Ontario. Today, almost thirteen years – and many, many, many good times

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Posted in Careers, Everything

The Story Behind a Video

A few months ago, I pinged some colleagues with an idea; last week, that idea came to life in the form of a new video.

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Posted in Marketing

Strategic Marketing: Strategies for Effective Digital Marketing

If you’re a marketer, and you’re not keeping up with digital marketing, then you won’t be a marketer for much longer. Digital marketing is big. Really big. And getting bigger. Really bigger. In that sense it’s like the universe, but

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Posted in Marketing

How I made an impact

I turned and asked, “What do you think I can work on that will truly make an impact?” In the summer of 2008, I was sharing a cab in Las Vegas with one of our Sales VPs, as we both

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Posted in Careers, Leadership, Marketing

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