A few weeks ago I wrote about positioning statements and value propositions. At a recent tradeshow, we put some theory into practice.
Blog Archives
Positioning statements in action
Tagged with: 3GPP, Geoffrey Moore, OpenFlow, Sandvine, SDN, tradeshows, value proposition, virtualization
Posted in Advertising, Marketing
Posted in Advertising, Marketing
| How Your Brand Can S… on The Third Age of Marketin… | |
| Book Review: Brainia… on Book Report: Brainiac | |
 | Lee Brooks on Awkward Meetings – Volume… |
 | Matt Duench on Awkward Meetings – Volume… |
| Book Report: Zone to… on Doomed from Inception: The Hor… |
